Introduced by Blake Wooster, Prozone’s Business Development Director, the session began with a fascinating presentation by Rasmus Ankersen, performance expert and author of The Gold Mine Effect.
Challenging the conventional wisdom that surrounds talent identification and performance development, Rasmus drew on his own interactions with some of the world’s best athletes and coaches to deliver a series of engaging insights. Making the distinction between ‘talent that shouts’ and ‘talent that whispers’, he stated his belief that we must re-evaluate the way we judge the performance potential of athletes at an early age.
The event then moved in to a panel session involving a range of high-profile performance specialists. Chaired by Rasmus and featuring Dan Ashworth (West Bromwich Albion), David Brailsford (British Cycling/Team Sky), Dan Jones (Deloitte) and Alex McLeish (League Managers Association), the panel offered their thoughts on the role and evolution of the topics at hand.
Speaking about the implementation of an infrastructure conducive to efficient performance development, the panel agreed that a change of culture is often pivotal to the achievement of progress. Each of the panellists gave examples of different recruitment processes taken from their own experiences, describing how policy change in those areas can reap positive results for entire organisations.
The panel also discussed best practice in the field of recruitment, with Dan Jones complementing the sporting perspectives of the others with his unique view from the world of finance. There were also fascinating insights from Alex McLeish and Dan Ashworth, with the pair offering their opinions on recruitment from the dugout and the directors’ box respectively.
Following the panel, Blake returned to the stage to present some of the advanced analytics that Prozone has been working on in recent months. Highlighting the importance of contextualised data over sheer volume, Blake showcased some of Prozone’s innovative new ways of looking at performance development over time.
Complementing Blake’s talk, Jens Melvang, Prozone’s Head of Product Strategy, then introduced the audience to the business’ innovative RECRUITER platform. Demonstrating the support the product is able to give teams in the player scouting and recruitment processes, Jens walked the audience through RECRUITER’s enhanced functionality and ability to place performance data in a truly global context.
At a time of unprecedented regulatory change in football, Prozone is committed to driving advancements in performance development and analysis. With a global network of local knowledge and the advanced analytical capabilities of our Performance Analysis Centre, the business is perfectly placed to deliver support and consultancy services in addition to the RECRUITER platform.
Leading the discussion around talent identification, player recruitment and development during this interesting time, our ambition is to combine objective information with expertise to provide 250 clients across the globe with the world’s finest analysis and consultancy services.
We’ll be bringing you more insights, videos and articles from Changing the Game in the weeks to come. To find out more about what Prozone can do for you, email email@example.com.